Three brand activation ideas for Christmas events
Seasonal holidays are family-friendly events that present a great opportunity to get creative with some of the interactions we spoke about yesterday.
One-stop event tech idea cheatsheet
Here is our one-stop cheat sheet for brainstorming activations & experiential marketing tech. This mind map is great for triggering new ideas.
Product-centric activations for in-store events
One of the most common event scenarios are in-person events. The goal is to get the product into customers' hands and build trust.
Create communities with these loyalty based digital activations
A private community or loyalty programme is an excellent way to attract an audience who prefer a more exclusive experience.
Three ideas for fully-online digital brand activation campaigns
Online digital campaigns can lack the physical element of in-person activations but they are exceptionally effective when done correctly.
Liven up virtual corporate events with these three activations
Post COVID, companies realize that they can save money—and carbon emissions—by hosting virtual events. Even when there is a physical event, some employees are demanding a virtual alternative. We can be sure that virtual events are not going anywhere.
Three activations for sporting events guaranteed to raise heart rates
Sporting events are the ideal scenario for brand activations. Competition is in the air and attendees are with friends so you can really ramp-up the physical element and get peoples' blood pumping.
Three brand activations for live events & music festivals
One of the most common scenarios that experiential marketers find themselves pitching is live events like music & comedy festivals, concerts, food and drink festivals and other cultural events.